The AWARDS
The global benchmark for creative excellence
The Cannes Lions Awards
Nine tracks reflect the breadth of disciplines across the global branded communications industry. They provide a structure to navigate the Cannes Lions Awards, talks, learning experiences and expanding digital platform.
Encompassing 28 specialist awards, it's easy to find the right category for your creative work and ensure it is honoured at Cannes Lions.
The Cannes Lions Awards Tracks and Categories
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Craft
Focusing on the artistry, skill, talent and flair required to deliver beautifully executed ideas with the power to cut through and bring the creative idea to life.
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Experience
Focusing on the powerful brand currency of intelligent customers journeys and immersive experiences - captivating audiences at every touch point.
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Engagement
Celebrating insightful creativity that captivates at every touchpoint. Creating authentic interaction and immersive experiences that engage consumers and impact culture.
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Strategy
Celebrating commercial effectiveness, strategic planning and creative application of solutions to unlock growth and measure impact.
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Classic
The big creative idea - where work is brought to life through the long-standing yet ever-evolving fundamentals of image, sound and storytelling.
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Health
Celebrating creativity in branded communications in this highly innovative but fiercely regulated sector with the unique power to truly change lives.
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Good
Going beyond brand purpose to use creative communications to shift culture, create change and positively impact the world.
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Entertainment
Celebrating creativity that goes beyond branded communications to create authentic entertainment that engages consumers and impacts culture.
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Titanium
Celebrating provocative, boundary-busting, envy-inspiring work that marks a new direction for the industry and moves it forward.
